CRISP(E) Prompt Builder for Generative AI Tools

This page was originally coded by MagicSchool.ai and then reviewed and updated by the author, Dr. Logan Rath. The best I can tell, the original version of the CRISP acronym was generated by AI and is thus unattributed.

Use the CRISP steps (Context, Role, Instruction, Specification, Performance & Example) to build clear prompts. Fill each step, choose an output style, then click "Build Prompt".

1) Context — Set the scene

Tell the AI what you do, what the situation is, your goals, and who the audience is.

2) Role — Assign the AI a clear identity

Give the AI a specific persona or expertise. E.g., "Act as a senior marketing strategist" or "Be a UX designer who specializes in mobile onboarding flows."

3) Instruction — Explain the task and why it matters

Describe what you want done, why you're doing it, and what success looks like.

4) Specification — Explain how you want the result delivered

Describe the format (bullets, slides, paragraphs), length, tone and voice, and any must-have elements.

5) Performance & Example — Set quality standards and show what good looks like

State success criteria, metrics to hit, what to avoid, and industry standards. Also provide sample content, previous successes, competitor examples, or specific elements to replicate.

Output style

Preview

No prompt built yet — click "Build Prompt".

Prompt History

No history yet.